analytics agency dublin

Business Intelligence & Analytics

Our team of BI and Analytics consultants will help you to develop, implement and maintain BI tools to enable easy access to business data and support decision-making

Better data means better decisions

“Data is the new oil. Like oil, data is valuable, but if unrefined it cannot really be used." - Clive Humby

Data is one of your organisations most valuable assets, and with an increasing range of data sources, it's important that you are able to combine and understand that data to guide informed business decisions.

Our BI and Web Analytics experts can help you to gain competitive advantage through integrated BI and analytics strategies.


Companies that use data to drive their marketing decisions see an average 20% increase in ROI.

Source: McKinsey & Company
  • ai

    Audits & Implementation

  • Analytics Healthcheck

    We'll audit your web analytics implementation to make sure it's collecting accurate data and reporting on the metrics that matter.

  • Strategy & Setup

    Advanced analytics configurations are our bread and butter. We work from strategy right through to implementation and ongoing support.

  • Google Tag Manager

    We work with IT teams to ensure that Google Tag Manager is integrated cleanly across the full digital footprint.

  • ao

    Analysis & Optimisation

  • Analysis and Reporting

    Our experts interrogate your data to uncover the insights that add real strategic value. We provide only actionable recommendations.

  • Attribution Modelling

    Discover how hard each channel is working to bring you customers, so that you can allocate spend in the most effective way.

  • Personalisation & CRO

    We apply a proven process to turn insights into website improvements, A/B tested using statistically valid methods.

  • EA

    Enterprise Analytics

  • GA360 & BigQuery

    We provide support on all aspects of the Google Analytics 360 Suite: from strategy and technical specs through to implementation and predictive analytics.

  • Governance & Training

    We work with clients to create effective measurement frameworks and tailored training programmes.

  • GA4 Property

    GA 4 (formerly known as “App + Web) is the latest release from Google. We can help you fully maximise this powerful tool - from insights to data activation.

Google Certified Partners

We are Google Analytics Certified Partners, a company-wide certification awarded to a select group of digital analytics agencies who have proven their skills and knowledge in Google Analytics and Google Tag Manager.

We are both Google Analytics Certified Partners and Google Ads Partners.

google analytics certified partnergoogle analytics 360 partners

Tools of our craft

Some of world’s leading brands gain competitive advantage through our approach.

  • Google Analytics
  • Google Tag Manager
  • Google Analytics 360
  • Google BigQuery
  • Google Data Studio
  • Google Data Studio
  • Tableau
  • R
Since adaptive implemented our digital analytics programme, data drives every marketing decision. We've seen an immediate impact on performance. We would recommend them to everyone except our competitors.
Eoin Whelan, Tesco 

Are you getting the most from your analytics data? Let's talk.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form