Google Analytics 4 training

Master the most powerful platform in your digital marketing toolkit. Expert-Led live online training from Certified Google Analytics  Partners.

Learn GA4 from the analytics experts

Whether you're a beginner or an advanced user of Google Analytics, our training courses will help you get more value from the platform. Learn from senior professionals how to uncover the insights in your GA4 data.

  • Hands-on training that you can apply the next day
  • Real-world examples and practical tips
  • Small class sizes
  • Fresh, regularly updated content
  • Comprehensive notes
  • Live Zoom classes

Next Course

26thJan
9am - 4pm
Google Analytics GA4 Foundation
Book now
20thApril
9am - 4pm
Google Analytics GA4 Advanced
Book now

One day online intensives

Google Analytics

This hands-on, intensive course is suited to beginners and intermediate users of GA4.

495
Early bird price
Next Course
26th
Jan
9am - 4pm
Google Analytics Fundamentals
You'll learn how to
  • Intro to GA4 - understand the capabilities.
  • Difference between GA3 and GA4. What are the benefits & limitations.
  • Identify the reports that matter for your business.
  • Configure your account for success - build a winning GA4 strategy.
  • The importance of your first-party data, how to own and manage data.
  • Create custom reports and Analysis Hub dashboards
  • Admin settings, advanced integrations and configurations - as well as Product Linking.
  • Custom audiences and predictive audiences - how to leveraged across your marketing channels.
  • Understand visitor behaviour on your site. Structuring analysis activities; turning insights into action
26th
Jan
9am - 5pm
Google Analytics GA4 Foundation
495
Early bird price

This hands-on course covers the advanced areas of Google Analytics in detail: from custom dimensions and metrics, to conversion goals and audience segments.

€495
Early bird price
Next Course
20thApril
9am - 5pm
Google Analytics Advanced
You'll learn how to
  • Create an effective measurement strategy
  • Set up goals and funnels to unlock opportunities
  • Master custom dimensions and metrics
  • Implement advanced tracking
  • Segment audiences and create custom reports
  • Troubleshoot advanced configuration problems
18thSept
9am - 5pm
Google Analytics ADVANCED
495
Early bird price

Discounts are available for groups of 5 or more. Not sure which course is for you? Contact us and we'll be happy to provide some guidance.

Why choose adaptive?

  • Hands-on training

    We focus on the practical stuff you need to hit the ground running when you're back on the job.

  • Expert practitioners

    We’ve implemented data strategies for some of worlds biggest brands. Learn the skills that we practice every day.

  • Real-world examples

    We keep things relevant by using case studies and examples from real business scenarios.

  • Fresh content

    We constantly update our content to reflect changes in Google Analytics 4. If it's in the platform, it's in the course.

  • Comprehensive notes

    Notes come with handy references and cheatsheets so that you won't be stuck once you've left the classroom.

  • Small class sizes

    Classes are limited to ensure a rich and engaging learning experience.

The quality of the learning was excellent. A lot of experts only talk theory but this training balanced theory with real scenarios.
Ruth Moody, Dublin Bus

About your trainer

I’m a performance marketing specialist with more than 10 years' experience delivering data-driven marketing campaigns for global brands.

Working with Google Analytics since it was called Urchin, I’ve built up a wealth of knowledge using digital analytics to drive digital growth and better customer experiences.

I'm a massive evangelist for Google Analytics (GA4) because I know it works. Simply put, it's the most powerful tool in your digital marketing arsenal. And while it's tricky to master, it's not rocket science.

Hope to see you on the course!

Brian Maher

Google Analytics Consultant

Google Analytics PartnerDigital agency - AdWords Partner

Please visit our Google Partner page to see our verified Google Analytics Partner Certifications.

Previous attendees

Book your place - €495 per seat (early bird)

Please indicate the course you would like to attend in your message.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form

In-house training

Need to up-skill several members of your team? In-house training is typically more cost-effective than public courses. We tailor the content to the needs of you and your team.

Contact us today to arrange a meeting. We'll discuss your requirements and design a custom training course to address them.

Training can be delivered on premises or at our inspiring workshop facilities in the heart of the city. We will also deliver in-house training across Europe - let us come to you!