Large-scale performance marketing requires smart, innovative technology. That's why we've designed our own solutions; from advanced analytics to data activation and automation.
Automation is an essential ingredient in today's dynamic digital advertising marketplace. With the AdWords auction updating keyword bid prices every 3 minutes, programmatic technology is no longer optional.
Our proprietary platform has been designed to maximise performance; from saving time by automating routine AdWords account management tasks, to using machine learning algorithms that optimise ad buying, placements and conversions.
9/10 of our clients that use our platform see at least 20% increase in advertising performance.
Our programmatic bid management solution leverages machine learning and predictive analytics.
Real-time competitor pricing, integrated into your paid search strategy; adapting bids dynamically.
Our shopping platform optimises merchant feeds, offering greater control and delivering significantly higher ROI.
Weather impacts shopping behaviour, that's why we harness real-time weather API's to customise campaigns.
Ads built to adapt with real-time info, such as product pricing, stock levels, nearest store info, and more.
Apply thousands of negative keywords in minutes using our structured negative match type tool.
Our call-tracking system tracks every call from website visit, allowing us to measure and optimise every journey.
Sync offline sales and custom audiences with your AdWords & Facebook accounts, creating hyper relevant experiences.
We are Certified Google Partners, a company-wide Google Analytics, Google Ads; Search Display, YouTube and Shopping Certification awarded to a select group of digital marketing agencies who have proven their knowledge, and who continuously demonstrate and exceed marketing best practices.
We are also Certified Google Analytics Partners, one of only 2 companies in Ireland who are both Google AdWords and Google Analytics Certified.
adaptive has proven to be excellent digital marketing partner for Sport Ireland. In less than 3 months we've experienced an 80% increase on last year's revenues, all driven by excellent digital marketing performance.