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Digital Marketing Agency

We combine Paid Search, SEO, Paid Social, Display Advertising and Conversion Optimisation to sweat maximum value from your budget.
Talk to the experts in data-driven growth.

We are adaptive, a Dublin based pay-per-click and SEO specialists

It’s easy to get seduced by clicks over business value. We are ruthless about focusing on the metrics that really matter to your business.

Our approach takes in the full buying journey, from initial interest right through to post-purchase confirmation. Everything we do is driven by data - which means you can be confident about where your digital investment is going and the return it's delivering.

Higher ROI

9/10 of our clients see at least 26% increase in digital marketing ROI.

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  • Google AdWords

    We use micro-targeting and careful segmentation to reach the right audiences with your message. Our proprietary technology optimises your CPC bids to make each click as cost-effective as possible.

  • Facebook Advertising

    Advertising on social channels has moved from nice-to-have to essential. We manage high-performance PPC campaigns across all the major platforms: Facebook, LinkedIn, Twitter.

  • Display & Remarketing

    We use placement strategies like programmatic buying, which allows us to maintain faster, more precise control of campaign performance. Reach your audience with targeted messages after they've left your website.

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  • Bid Management

    AdWords bids change every three minutes, getting that right is the difference between success and failure.  We built our own proprietary bidding solution; reducing average cost per click by 26%.

  • Competitor Intelligence

    Real-time competitor intelligence is crucial in todays dynamic market place, that's why we developed our own pricing solution. We manage your bids and messaging based on real time intelligence.

  • Machine Learning

    We leverage advanced analytics and machine learning to precisely target your audience at the most efficient cost per acquisition, wherever they are online.

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  • Attribution Modelling

    Discover how hard each channel is working to bring you customers, so that you can allocate spend and activities in the most effective way to drive business growth and ROI.

  • Conversion Optimisation

    Optimising website performance is key to delivering digital growth. Our data-centric approach focuses on the entire customer journey; from clicks through to conversion.

  • Programmatic & Scripts

    We develop Adwords Scripts to meet specific client needs - from hourly spend emails to adjusting bids based on weather, exchange rates, or just about any data point you can think of.

Trusted by Google

We are a Certified Google AdWords Partner, a company-wide certification awarded to a select few digital marketing agencies who have continuously met and exceeded digital marketing performance and best-practice.

We are also Google Analytics Certified Partners, recognised by Google for our expertise in Google Analytics and Google Tag Manager setup, configurations and analysis. We are one of only two certified companies in Ireland.

google analytics certified partnergoogle analytics 360 partners

Who we work with

Some of Ireland’s leading brands gain competitive advantage through our approach.

  • Digital Marketing Agency for AutoEntry
  • PPC and Analytics Agency
  • Analytics & Insights
  • Dublin Digital Agency
  • PPC Management Services
  • Digital marketing services
  • Paid Social & PPC services
  • Paid Social & PPC services
  • Paid Social & PPC services
  • Paid Social & PPC services
  • digital analytics services
  • Performance marketing agency
Since adaptive implemented our digital marketing programme, data drives every marketing decision. We've seen an immediate impact on performance. We would recommend them to everyone, except our competitors! 
Eoin Whelan, Tesco

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